Rajkummar Rao promotes Syska’s range of BLDC Fans through digital films.
Conceptualised and produced by their creative agency, By Design Mumbai, May 2023: By Design, a leading creative agency, has conceptualised and produced a series of snappy and memorable digital films produced for Syska’s range of BLDC Fans. Featuring Rajkummar Rao, the films highlight the ecological and financial benefits of the fans using the tagline “Save Kiya Kya?”. These films are the digital extension of the offline campaign (TVCs and full-page print ads) to launch their range of fans. The first film features Rajkummar Rao in a nerdy avatar giving us a lesson on saving the planet and our money, as…