Medimix brings Ganesha idol made of soap for an eco-friendly Ganesh Chaturthi
Each soap was artistically hand-carved to create an eco-friendly experience of celebrating Ganesh Chaturthi! New Delhi: One of the most iconic Ayurvedic brands, Medimix under Cholayil Private Limited, has executed a novel initiative to celebrate Ganesh Utsav this year in an eco-friendly way. To drive home a message of responsibility and safeguard the environment, the brand has carved Ganesh Idol on Medimix Ayurvedic soap, made of 18 herbs. The campaign video comprises the voice of renowned voice-over artist Ninad Kamat. The video intends to educate people and inculcate a sense of responsibility towards the environment while following the traditions. In…